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Jan 6, 2012

DOT ad is similar to a 1951 Swiss Ad

Davao Tours B | Jan 6, 2012

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Just after Tourism Secretary Mon Jimenez announced the new DOT slogan -It's more fun in the Philippines, news circulates over social networking sites that the slogan was copied from the 1951 slogan of Switzerland.
1951 Switzerland Tourism Ad - It's More Fun
Sec Jimenez said it is just a 'coincidence' and that people should give credits to BBDO, an advertising company that conceptualize the slogan. 

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